Oregon's Quirky Charm
Wall Street Journal
February 11, 2011
On the
whole, winemakers are a cheerful bunch. Some of my fondest memories are of
convivial encounters with viticultralists on the slopes of the Rhine or in
the company of one of Campania's more eccentric vignerons. There are the odd
exceptions, but most of the vintners you meet, when they aren't busy with
the harvest, are quick to smile and offer a hand of friendship. And why not?
Often they ply their trade in areas of outstanding natural beauty and, if
successful, their produce is enjoyed by many. The wine trade is a sociable
industry and it must give immense satisfaction, and a little pride, to
imagine that the vines one has nurtured for so long produce a product that,
when shared with friends and family, reaches to the heart of what it is to
enjoy human civilization.
Some of
the friendliest and most entertaining winemakers I have met on the wine
route hail from Oregon. My first introduction to that small, artisanal wine
region in the Pacific Northwest came through an evening several years ago
with Myron Redford, the owner of Amity vineyards, who has been described by
some in the industry as prickly and stubborn. This must refer to his
winemaking style, as when we met, he was generous and colorful, and his
wines weren't bad either. I was particularly impressed with his
Gewürztraminer, which had an Alsatian feel, with a boisterous floral nose
replete with notes of pineapple and lychee. His Pinot Noir, a grape variety
he says it took him 35 years to master, lies somewhere between good New
Zealand Pinot Noir and good red Burgundy.
With a
tiny production and a strong domestic market, Oregon wines are scarce on
the shelves of European wine merchants. Firesteed is one of the few
labels to get through. Its first vintage was in 1992, from fruit brought
in from other wineries, much in the same vein as the négociant system in
Burgundy. The 2007 has been described as a classic Oregon vintage, with
summer temperatures slightly cooler than in the previous decade. The
nose is quite forward, with earthy notes of mushrooms and plum, but what
impressed me was the length that carried on tantalizing the palate with
spiciness. This might be overwhelmed in a line-up of other Pinot Noirs
around the world, but is an interesting introduction to Oregon.
I was
reminded of Mr. Redford when a small band of Oregon's winemakers recently
jetted into London to show a comprehensive range of the state's Pinot Noir.
It was an interesting tasting, not least to ascertain just how far quality
levels have risen in the last decade, particularly on a renewed following,
helped significantly by the film "Sideways," which fixed the region in wine
buyers' consciousness.
Oregon is
very much the new kid on the block. In 1989, there were just 77 wineries and
320 vineyards. There were even fewer in 1979, when the region caught the
attention of the international wine community after Eyrie Vineyards' David
Lett submitted a Pinot Noir from his '75 vintage into a blind wine tasting
organized by Burgundy's Robert Drouhin. Surprise, surprise, the
Oregon-produced Pinot Noir did well, more than impressing its aristocratic
cousins in Burgundy. Today, there are 387 wineries and 835 vineyards, but
it's still very small and, in winemaking terms, very new. But so much of
wine production is bound up with the cultural history of a region and its
sense of place, I couldn't help but wonder about the ancestry of today's
Oregon vintners.
It is
often said that the winemakers of Oregon pride themselves on their
small-scale, quirky ethos and how different they are from their compatriots
in California. Perhaps this comes from their ancestry, for it was here in
the 1840s that the wagon trains carrying thousands of emigrants ended the
3,000-kilometer journey across the rugged and sometimes desert land to find
a new life in the West. They survived and today their descendants produce
wines with real character.
Pinot Noir
was first brought to the area in 1965, according to the "Oxford Companion to
Wine," when Charles Coury from California introduced a range of Alsace grape
varieties. Most of the vineyards today have an exposure to the maritime
breezes of the Pacific Ocean, which result in mild winters but cooler and
wetter summers.
Perhaps
the best-known wine district is the Willamette Valley, which stretches along
the west bank of the Willamette River. It is here that the Pinot Noir I
tasted took on that cool, tight, classic Oregon character. Producers such as
Anne Amie Vineyards, Bethel Heights Vineyards, Daedalus Cellars and
WillaKenzie Estate Winery are all worth looking out for. Since the 1980s,
there has been an influx of investors looking to capitalize on Oregon's
potential. The wines are improving and one suspects its best days lie ahead,
but it will always be a region driven more by philosophy than the demands of
the market.
Write to Will Lyons at
wsje.weekend@wsj.com

The State of Oregon Pinot
Wall Street Journal October 24,
2008
Production Is Up and They're
More Affordable. But What About Quality?
... Three years ago, in our last broad blind tasting of
Oregon Pinot, John found that the wines had indeed become more complex and
interesting, while Dottie continued to enjoy their pure fruit and sense of
place. At that time, though, we cautioned that many good Oregon Pinots were very
hard to find and that most were pricey. Since then, there have been a few good
developments: Oregon Pinots have become more widely available and more are
priced at $20 or less, at least partly as a result of a particularly abundant
crop in 2006. In fact, Oregon crushed more than twice as much Pinot Noir in 2007
as in 2004. We were eager to know: How is quality holding up?
We conducted a large blind tasting to find out. We
bought more than 50 off store shelves. We set a limit of $60 -- not $50 because
there were so many between $50 and $60. We focused on the 2006 vintage because
those are the most widely available, but we picked up some 2005 wines as well.
While many of these wines were well-known old friends, from Adelsheim and Argyle
to WillaKenzie, our sample also included some small-production wines, because
the average Oregon winery produces fewer than 5,500 total cases. We also
included names that are highly regarded, such as Domaine Drouhin and Beaux
Frères, but have never been among our personal favorites.
We tasted the wine in blind flights over several nights.
In honor of the tasting, we cooked a special meal each night that seemed right
for the wine: duck one night, for instance, stuffed roasted chicken another, and
lamb another. We tasted the wines before dinner and then retasted the best with
the food.
We are delighted to report that Oregon Pinot continues
its upward trajectory. The difference in the wines over the years is remarkable.
We found again and again in this tasting that the wines have developed a
confidence and depth that beautifully complement their lovely fruit. The wines
have not only a purity of fruit but a purity of vision that is very attractive.
Like Burgundy itself, these are wines that speak softly to the more romantic
parts of our being.
As you know, we've been big supporters of California
Pinot Noir for many years. Long before "Sideways," we argued that it was the
most consistent American red wine on shelves, both above and below $20. In our
most recent tasting of California Pinot, however, we raised some warning flags.
We felt that too many California Pinots were on the verge of becoming heavy and
too obviously "made," as though, in a post-"Sideways" world, the winemaker
wanted to be sure he or she was the star instead of the fruit itself. Too many
of the Pinots, as a result, seemed ponderous, possibly over-oaked and maybe even
a little sweet -- all in all, not the elegant and haunting Pinots we want and
expect.
Oregon's offerings have so far avoided this trap. In our
tasting, the fruit was allowed, again and again, to speak for itself. Sure, we
used descriptive words like raspberries, tobacco, earth, chocolate and even funk
(which is a good thing, in limited amounts, in Pinot). But the more important
words we used over and over were integrity, honest, true. The winemakers allowed
the vineyards themselves, the fruit itself, the terroir itself, to star. This is
what makes great Pinot what it is -- an expression of place. When we tasted
these wines, we imagined the vintners standing among the vines crushing a grape
between their fingers, smiling broadly and deciding that the best thing they
could do is not screw it up. This made the wines, on the whole, both tasty and
relaxed, as though no one was trying too hard (though we know, of course, what
really goes into this).
All of this reminded us of Oregon Pinot Noir pioneer
David Lett, the owner and winemaker of Eyrie Vineyards, who died two weeks ago.
Mr. Lett began making Pinot Noir in the Willamette Valley in 1970 and he well
understood the requirements of Pinot Noir grapes. "The most important thing is
to get them harvested at the right time, then keep your mitts off them, because
human intervention often messes it up," he told us in 2004.
The
index
will tell you what our favorites tasted like and about how much they cost. We're
delighted that two of our favorites in this tasting cost about $20, though our
best of tasting, Domaine Serene, cost more than $50. The winery says it made
7,500 cases of the 2005 that were distributed nationwide. The 2006 will be
released next year...
http://online.wsj.com/article/SB122479781453564359.html

Oregon Wines
Tony Cenicola/The New York Times
September 28, 2011
Wine was made in Oregon in the 19th century. Some of it
was from grapes, but most was from other fruit – apples, pears, cherries. It
wasn’t until1961, when Richard Sommer set up shop in an old barn in the Umpqua
Valley in southern Oregon and planted riesling, that the modern Oregon wine
industry began.
Born in Oregon, Mr. Sommer grew up in California and got
into wine at the University of California at Davis. He had spent time on a
family farm in Oregon and was drawn back in spite of dire warnings from his
Davis colleagues that there was no future for wine north of the California state
line. His Hillcrest Vineyards in Roseburg made Oregon an irresistible lure for
other Californians who wanted to make wine away from California’s commercialism.
By 1968, three others from U.C., David Lett, Charles
Coury and Dick Erath, had headed north. They passed Roseburg and staked out
their vineyards in the Willamette Valley, some 35 miles west of Portland. And
they planted what would become Oregon’s iconic grape, pinot noir. Other pioneers
arrived, David Adelsheim, Dick Ponzi and Bill Sokol-Blosser among them. As new
Oregonians, they labored in relative anonymity, convinced that they would one
day produce great wines.
Any lingering doubts they may have harbored evaporated in
1979, when Mr. Lett entered his pinot noir in an important wine competition in
Paris. The wine took top honors, beating out a Vosne-Romanée entered by the
famous Burgundian producer Maison Joseph Drouhin. Three years earlier, another
group of French wine experts had been outraged when some California wines
upstaged their wines at a now-famous Paris tasting. But the Drouhins were far
from angry. Instead, they built their own Oregon winery, Domaine Drouhin, not
far from Mr. Lett’s, and added some European sophistication to the Oregon wine
establishment.
In the nearly half century since Mr. Sommer forsook
California and headed north, Oregon has become one of the country’s top three
wine states, with 350 wineries producing an average of 5,000 cases each a
year. Most of it is pinot noir, but there’s also pinot gris, chardonnay and
modest amounts of riesling and merlot. In fact, 70 varieties of wine grapes
are grown and vinified in Oregon.
Oregon wines are not promoted as heavily as California
wines, but they are not hard to come by. A distinctive Oregon pinot noir comes
from Yamhill Valley Vineyards, one of the better Willamette wineries. Like
most Oregon wineries, Yamhill Valley has a regular line and a reserve wine.
Other popular Oregon pinots include Domaine Drouhin, Argyle, Ponzi Vineyards,
Rex Hill, Erath and Adelsheim. Many of these wines are in the $25 to $45 a
bottle range. Beaux Frères, which is partly owned by the well-known wine
critic Robert Parker, concentrates on elegant, higher priced wines (up to
$90). Benton Lane is one of the few wineries, in Oregon or anywhere, that has
the courage to bottle some of its moderately priced wines (around $20) under
screw caps. — Frank Prial, Feb. 15, 2008